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e-motion e-Bike Webshop POC

A high-fidelity click dummy demonstrating how e-motion can extend their retail franchise network with a digital sales channel. Built for demoing to senior e-bike industry leaders.

Live Demo

Deploy to Vercel by connecting this repository — zero configuration needed.

What This Demonstrates

Capability Description
Inventory Discovery Browse 12 real-brand e-bikes with store-level availability across 8 German locations
Test Ride Booking Select bike → pick store → choose date/time → confirm appointment
Online Purchase Full cart → 3-step checkout (shipping, payment, review) with delivery/pickup options
Order Tracking Status timeline from confirmation through assembly to delivery
After-Sales Portal Payment methods, preferred store, repairs & upgrades, maintenance plans

Pages

Route Page
/ Homepage — hero, categories, featured bikes, sale section
/bikes Product listing with filters (category, brand, sale, sorting)
/bikes/[slug] Product detail — specs, images, size/color picker, store availability, add to cart
/cart Shopping cart with fulfillment toggle (delivery vs. store pickup)
/checkout 3-step checkout: Shipping → Payment (Card/PayPal/Klarna/SEPA) → Place Order
/orders Order tracking with status timeline
/account After-sales portal (orders, payment, preferred store, repairs, maintenance)
/stores Store finder — 8 locations with inventory stats and services

Tech Stack

  • Next.js 16 (App Router, Turbopack)
  • TypeScript
  • Tailwind CSS 4
  • Static mock data (no backend, no database, no API calls)

Getting Started

cd app
npm install
npm run dev

Open http://localhost:3000.

Mock Data

All data is hardcoded for demo purposes:

  • 12 e-bikes — Cube, Riese & Müller, Specialized, Trek, Haibike, Urban Arrow, Scott, Gazelle, Tern, Cannondale, Brompton, Focus
  • 8 stores — Düsseldorf, Köln, München, Hamburg, Berlin, Frankfurt, Stuttgart, Freiburg
  • 60+ inventory entries — size/color/quantity/demo bike flags per store
  • Pre-seeded order — shows mid-flight delivery tracking
  • Maintenance plan — active "Sorglos-Paket Premium" with service schedule

Recommended Production Architecture

This POC validates the UX. For production, the plan proposes:

  • Keep: commercetools, Akeneo, Contentful, Algolia (already in place at e-motion)
  • Add: Fluent Commerce (OMS), Stripe Connect (payments), Auth0 (identity)
  • Build custom (20%): Franchise commission engine, inventory federation, lead routing

See PLAN.md for the full phased roadmap and architecture diagrams.

Project Structure

ebike/
├── README.md
├── CLAUDE.md        ← AI assistant context
├── PLAN.md          ← Architecture & transformation plan
└── app/             ← Next.js application
    └── src/
        ├── app/         ← Pages (file-based routing)
        ├── components/  ← Shared UI components
        ├── data/        ← Mock bikes, stores, inventory
        ├── lib/         ← Utilities + React context (cart, orders)
        └── types/       ← TypeScript interfaces

Deployment

# Build for production
cd app
npm run build

# Or deploy directly via Vercel CLI
npx vercel

Key Design Decisions

  • German language — matches e-motion's DACH market; informal "Du" tone
  • Teal brand color (#0d9488) — derived from e-motion's identity
  • Store-first UX — every product page shows local store availability; online checkout is the secondary path
  • No auth — POC shows the experience directly without login friction
  • Client-side state — cart and orders via React Context (resets on reload, acceptable for demo)

About

e-motion e-Bike webshop POC — click dummy for senior leadership demo

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